Digital Marketing

Screen Shot 2018-02-11 at 14.50.01

The truth about Data Driven Marketing

Today, no one underestimates the importance of data in the marketing world. Data is the key to learning more about your customers, acquiring necessary information to improve the customer journey, and …

Screen Shot 2018-02-11 at 14.36.52

The Importance of Blogging [Infographic]

The very first blog was published back in 1994, by the US freelance journalist Justin Hall. But it was actually four years later, in 1998, when the first blogging platform called Open Diary actually a…

Why Videos Are Becoming the King of Content

Video has become a staple part of everyday life; whether it’s television, YouTube, Facebook, etc. there’s no hiding from it, and rightly so. Human’s are naturally drawn towards colour and moving objec…