SEO or PPC – Which One Should You Choose?
Are you unsure whether you should use SEO or PPC? Are you struggling to understand which one is better for your business? Let’s check out the differences, pros, cons, and benefits of using SEO and …
Digital Marketing
How To Save A Failing SEO Campaign
An effective SEO strategy is essential for web success. Whether you employ an agency or go it alone, climbing the rankings is a big investment in time and money. If you don’t take action when things …
Linking Social Media and SEO — Seeing How the Two Go Hand-in-Hand
Social Media — a Hidden Gem for SEO Search engine optimization (SEO) has kept changing over the years. This has led to people questioning its efficiency — are there really any golden rules to follow …
Digital Acquisition Strategy And Future Trends
The Internet has been the greatest revolution of the 21st century. The world is changing steadily, and so is the market. More people are joining the Digital Bandwagon. From small business to a larg…
7 Link Building Strategies for Marketing in 2019
Google consists of a rich algorithm known as RankBrain that takes the liberty of ranking a website organically on its channel in accordance to the relevance, specificity and popularity of the former’s…
Marketing as a communication tool in business
Marketing is a vital tool for the success of any business. No matter what it is you do, you will have to rely on marketing for your product to sell. Major brands that are a success today have a robust…
7 Secrets to Creating Facebook Ads That Convert
Running Facebook ads is an excellent tactic to help you get followers, boost your brand visibility, and generate sales. There is no doubt that it is effective to grow your business. However, it's not…
9 Tips To Improve Your Blog’s SEO Structure
Blogging has evolved from a niche option to the standard of content marketing across just about every web niche you can think of, but this serves as a bit of a double-edged sword. The popularity of bl…
How to produce corporate videos that ACTUALLY engage people
Since its introduction, social media advertising has come a long way. Today, video has to be a part of a bigger strategy for a brand to be successful. Major social networks focus on video in their str…
6 Solid Facebook Messenger Marketing B2B Strategies You Need to Try Today
Unlike B2C marketing, you’re dealing with people who are in-the-know when it comes to B2B marketing. They’re also doing business in the same industry as you, so marketing to them may entail different …