As our lives become more digitally oriented, every aspect of business has been baptized by it, including public relations. Digital marketing and PR are ideally used together in an effective marketing …
You’ve heard it all before: the myriad of reasons your small business should invest in digital marketing strategies. But you’ve never heard it like this before. Let’s break it down in easy to digest …
If you have a business and you aren’t using a sales funnel, you should be. Sales funnels are valuable and effective tools. Although they have only recently become mainstream, sales funnels aren’t new.…
Google Ads is a powerful platform, especially for small businesses. If you know the cost and margin of your product then Google Ads is a no-brainer. Businesses often see 3-10X the return on their i…
![How to improve customer experience [2019 trends & strategy]](https://www.adlibweb.com/wp-content/uploads/2018/11/blog-35-header-710x355.png)
This article is one of the most comprehensive that I have read on CX (Customer Experience) and in the Digital Marketing context just becomes more and more important. EVERY touchpoint is important and…
The way we live our lives today, digital marketing is being adopted by all brands, businesses, organizations or even people who are celebrities or influencers. Today, digital marketing is more powerf…
Have you been wanting to become more skilled in digital marketing but haven’t started because you just don’t have the time? Or maybe the sky-high costs of some online courses have stopped you in your…
Clients rarely search for legal services before they need them, and by the time they reach that stage, your firm will be competing with everyone else for the active buyers. The thing is, active buyer…
It takes only 3 to 5 seconds to form a first impression. If your business doesn't capture attention at first glance, not only are you missing out on brand recognition but on sales too. If you haven't …
"Content-based advertising is the foundation on which TV, radio and print have survived and grown for the last 200 years - and is also why Google is so rich" Opinion: thanks to GDPR, digital advertis…
