I asked the world’s Top 100 digital marketers for advice. Here’s how they responded.

I asked the world’s Top 100 digital marketers for advice. Here’s how they responded.
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I asked the world’s Top 100 digital marketers for advice. Here’s how they responded.

Note: This article is about the #Strub100, a project where on April 5–6, 2018, I, Chris Strub, sent a Twitter Video to each of Brand24’s list of the Top 100 Digital Marketers of 2018 for their best piece of advice for a young aspiring digital marketer. As of this post, 40 of the 100 have replied.

To see their replies, scroll all the way to the bottom of the original article in the link below, or read all the way through to learn more about my methodology and purpose. — — — — — — — — — — There’s an old saying in sports that “your best ability is your availability.” The idea is that no matter how talented might be, or how broad the hype, you only bring value to the team when you’re able to be on the field.

Responsiveness is an enormous focal point in social media right now. Brands are investing heavily in chatbots, and customer service teams are outpacing their counterparts in the marketing department with impactful, one-to-one messaging. (#NuggsForCarter, anyone?) As I got started in the social media industry about a decade ago, I lived by the refrain that “Content is king.”

I’ve road tripped the United States several times, but what matters most is the engagement — not Photoshopped landscape imagery. This is from a social media meetup in Phoenix in early March. Great content will always hold value, but in 2018, […]

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