How to Build the Perfect LinkedIn Company Page
Linked Company Pages are a great source of potential leads. Not only is LinkedIn used as a recruiting platform it is also a place where you can show your knowledge and expertise as a company. It can play an important role in an inbound marketing campaign. This article gives you some great tips as to how to make that page standout form the crowd.
Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as Facebook or Instagram, companies can’t afford to sleep on their LinkedIn presence.
LinkedIn’s rapidly growing user base of nearly 600 million professionals speaks for itself, especially in the B2B space. Beyond being a prime place to share content and flex your industry influence, LinkedIn performs 277% better than Facebook or Twitter for generating visitor-to-lead conversions. At a glance, running your LinkedIn company page might seem pretty simple. But growing an engaged following on LinkedIn is apples and oranges compared to any other social network. And given the platform’s best practices and new slew of business features, there’s perhaps no better time to revisit your LinkedIn presence.
Below we’ve broken down the anatomy of the perfect LinkedIn company page whether you’re looking to optimize your current profile or start from scratch. Creatives and copy for your LinkedIn company page First things first: businesses need to cover the basics of their profiles. Although setting up your LinkedIn company page is straightforward, there are some important decisions to make in terms of optimizing your creatives and profile copy. Choosing a company logo and cover photo Chances are you already have the creatives on deck for your company logo and cover photo. In addition to your company tagline, this is what users will see “above the fold” when checking out your business. Unlike Facebook or Twitter where you […]
Click here to view original web page at How to Build the Perfect LinkedIn Company Page
How to Scale Your Business with Pimcore Development Services
In the quickly evolving digital world, companies are always looking for creative ways to move…
0 Comments8 Minutes
What are Niche Edits?
A link-building tactic known as "niche edit" is when publishers or website owners enhance…
0 Comments12 Minutes
Understanding the importance of Metadata and busting the common myths
Metadata is an important aspect of the website. It gives to the search engines about what a…
0 Comments8 Minutes
Common Data Migration Challenges and How to Overcome Them
In the era of technology, data serves as the backbone of companies. Whether it's client details,…
0 Comments13 Minutes
SIEM at a glance (Security information and event management)
You have a contingency plan like most other intelligent businesses, but what if it fails? And,…
0 Comments12 Minutes
Breaking the Mold: Unconventional Methods for Business Growth with WordPress
If you have implemented WordPress for your website, or are considering migrating to it, chances…
0 Comments13 Minutes
Web and Mobile App Development Trends to Consider in 2024
As technology continues to evolve at a rapid pace, staying ahead is essential for developers and…
0 Comments8 Minutes
What Are the Top 10 Web Development Tools for Beginners?
Web development is the art of building and updating web pages that Internet users Interact with.…
0 Comments13 Minutes