Seven best coupon marketing plugins for WordPress 2022

Seven best coupon marketing plugins for WordPress 2022

Various marketing techniques such as cold calls and fliers have become absolute, yet coupons have stood the test of time. Coupons are highly successful in increasing sales and grabbing users’ attention. WooCommerce comes with a basic coupon system out of the box. While it allows you to generate coupons with a few options, there is much more to explore in the world of coupons. 

This article will review seven of the best coupon marketing plugins for WordPress on the market. It’s not easy to pick a single winner here as each one has its upsides and downsides. However, I give my honest opinion on each of them, which may help you pick the one that suits you the most. The mentioned plugins are reviewed in no particular order. An overall comparison is also given at the end.

Coupon Creator

price: free/ $34 per year

If you are looking for a coupon marketing plugin for visually displaying generated coupons via a shortcode or block, then coupon creator is worth considering. It allows you to create coupons and display them using a premade template anywhere on your website. You can also display multiple coupons using a loop. The nice thing is that you can set expiration dates for coupons, and they will disappear automatically when they expire.

It comes in a free and paid version. The paid version unlocks more templates and additional coupon settings.


  • coupons automatically disappear after expiration
  • various customizable templates
  • display multiple coupons in a loop
  • attach categories to coupons

WP Coupons and Deals

price: free/ $29.99 per year

WP Coupons and Deals is a simple yet powerful coupon generation plugin. This plugin comes with various affiliate options specifically for affiliate marketers. It also comes in a free and paid version. I highly recommend giving the free version a try as it’s a cheap substitute for many higher-priced plugins.


  • import/export coupons
  •  coupon creation with preview
  • various templates
  • expiration countdown
  • voting system for coupon
  • a decent free version

Smart Coupons

Price: $99 per year 

Smart Coupons is a clever choice if you are serious about coupon marketing. It’s one of the best premium coupon marketing plugins for WordPress. It comes with various coupon rules and settings and a decent buck import/export functionality. Multiple additional discounting methods such as fixed cart discount and fixed product discount are also supported. You can also restrict coupons to specific locations. It also allows the creation of coupon shortcodes. Unfortunately, like most plugins available at the official WooCommerce marketplace, it doesn’t come with a free version, and you can’t test it before purchasing it.


  • the most advanced coupon plugin
  • import/export coupons
  • shortcode generation
  • nice customizable designs
  • location-based coupons
  • email coupons

Advanced Coupons 

price: free/ $99 per year (usually available with a considerable discount)

Advanced Coupons coupons is another all-in-one coupon generation plugin. Like smart coupons, it comes with various features and options, but it also has a free version, and its website usually offers excellent deals to buy it at a reasonable price.


  • Cart Conditions
  • BOGO coupons
  • coupon categories
  • URL coupons

WooCommerce Extended Coupon Features

price: free/ €29.00 excl. VAT

 As its name suggests, WooCommerce Extended Coupon Features extends the core functionalities of WooCommerce. This WordPress coupon marketing plugin is a good option if you want a simple yet effective coupon plugin that only adds the necessary features. It is worth noting that the pro version extends the feature even further by adding more great options.


  • various coupon restriction filters
  • automatically add coupons to carts
  • add gifts by a coupon 

Discount Rules for WooCommerce

price: free/ $59 per year

Discount Rules for WooCommerce is yet another coupon marketing plugin for WooCommerce, made explicitly for applying dynamic rules to coupons. It allows you to generate coupons with defined various rules.


  • bulk coupon generation
  • dynamic coupons
  • various discount systems

Coupon Box for WooCommerce

price:  free/ $59 per year

Coupon Box for WooCommerce is slightly different from the rest of the coupon marketing plugins. It helps collect emails from users, displaying a coupon box that emails the coupons to subscribers. Besides all the benefits of coupons, these plugins result in an invaluable email list that can be further used for email marketing


  • Automatically send coupons to subscribers
  • Various subscription forms
  • various discount systems 


I reviewed seven of the best WordPress coupon marketing plugins on the market. Of course, it’s not very easy to pick the right one, and some of them, like Coupon Creator and Coupon Box, can complement other plugins. However, if you are looking for the most advanced general-purpose coupon plugin, my advice would be Smart coupons. It’s very feature-rich and advanced. The bad news is that it’s pretty expensive and doesn’t come with a trial version. Another very feature-rich plugin is Advanced Coupons, which is almost as good as Smarts coupons and also gives you a free version to try. Finally, if you are looking for a free or cheap coupon plugin, then WooCommerce Extended Coupon Features is a perfect option, and also if you are more interested in WordPress you can learn from free WordPress course and also find the best WordPress theme here.


Images: 7 best coupon marketing plugins for WordPress 2022 Images

Image descriptions:

Advanced Coupons for WooCommerce-min->a snapshot of Advanced Coupons plugin-a WordPress coupon marketing plugin

Coupon Box for WooCommerce-min->a snapshot of the Coupon Box plugin-a WordPress coupon marketing plugin

Coupon Creator-min->a snapshot of the Coupon Creator plugin-a WordPress coupon marketing plugin

Discount Rules for WooCommerce-min->a snapshot of the Discount Rules plugin-a WordPress coupon marketing plugin

Smart Coupons-min->a snapshot of the Smart Coupons plugin-a WordPress coupon marketing plugin

WooCommerce Extended Coupon Features-min->a snapshot of the WooCommerce Extended Coupon Features plugin-a WordPress coupon marketing plugin

WP Coupons and Deals – WordPress Coupon Plugin-min->a snapshot of the WP Coupons and Deals plugin-a WordPress coupon marketing plugin