8+ Most Profitable WooCommerce Plugin To Boost Your Sales

8+ Most Profitable WooCommerce Plugin To Boost Your Sales

WooCommerce is the best eCommerce solution for building an online store. This platform is available in the WordPress plugin repository. To offer high-end features in the storefront, you will need to download the best WooCommerce plugin. 

In this article, you can discover the 8+ most profitable WooCommerce plugin to skyrocket your sales efficiently. 

Best WooCommerce Plugins To Increase Store Sales

1. MonsterInsights

MonsterInsights is the best plugin to integrate google analytics into the WordPress platform. It's a user-friendly plugin. It allows you to analyze various data like traffic, conversions, average order value, and more. 

As the plugin provides in-depth stats, you can easily optimize your store performance. It generates real-time reports based on user behavior and various metrics. That helps you to create strategies & enhance store sales effortlessly. 

Key Features:

  • Easy set-up analytics tool for WooCommerce store.
  • Generate multiple reports based on audience demographics, identify high-traffic content, search console, etc. 
  • Configure page-level analytics separately for posts and pages of the store.  
  • Follow the GDPR guidelines and other privacy policies automatically.
  • A setting to control who can see google analytics report in WordPress. 

The price starts from $99.50/year.

2. Hubspot CRM

The Hubspot CRM plugin is a great tool for managing customer relationships effectively. It lets you manage leads, and chatbots - live chats, build captivating forms, email marketing campaigns, and more. 

The plugin helps you to track each activity of a customer. In addition to that, you can create successful marketing campaigns acquiring massive sales. It is compatible with 1000+ third-party plugins. 

Key Features:

  • Customizable 20+ templates for creating email campaigns.
  • Create forms and pop-ups like standalone pages, pop-up boxes, drop-down banners, and more. 
  • Build a 24/7 support chat robot to engage leads & improve customer experiences.
  • Use the analytics dashboard to track the performance of the business.  
  • Pipeline management defines the exact how many leads required to achieve the sales target.

This is a free plugin. The professional plugin price starts from $800/mo.

3. Smart Coupon for WooCommerce

This WooCommerce Discount Plugin will allow the store owner to create multiple discounts like BOGO deals, product-specific coupons, free shipping coupons, bulk purchase discounts, bundle discounts, and so on. 

The plugin lets you handle coupon restrictions for products, categories, or user roles. Import coupons easily to your  WooCommerce store. 

Key Features (Premium version):

  • Generate purchase history-based coupons. 
  • Create a cart abandonment coupon for your online store. 
  • Build gift vouchers for store credit products. 
  • Coupon shortcodes are available to display all coupons for specific users. 
  • Make URL-based coupons to redirect customers to specific offer pages.  

Free and Premium versions are available. The price starts from $69/year. 

4. TrustPulse

The TrustPulse plugin is the finest social-proof tool to leverage the trust of online store visitors. You can display the notification of customers' recent purchases, new sign-ups, form submissions, and more. It's an easy setup plugin.

The plugin offers a powerful feature like smart targeting. It allows the store owner to display social proof for a specific group of people at right time. You can track the best-performing pages using the built-in analytics option. 

Key Features (Premium version):

  • "On-fire" notification to show how many people taking action over a specified period. 
  • A flexible design option to create enticing FOMO notifications. 
  • The real-time live tracking of user activity shows what users are doing on your site. 
  • A simple drag-and-drop menu to customize the notification.
  • You can measure the number of views and conversions with analytics. 

Both free and premium versions are available. The price starts from $60/year.

5. Omnisend 

The Omnisend plugin provides a prominent omnichannel shopping experience for customers. This plugin will keep your audience engaged using targeted email marketing and SMS campaigns. 

It offers a powerful pre-built automation workflow to set up the campaign for orders placed, shipping confirmation, cart abandonment, follow-up emails, and more. You can create well-targeted personalized messages across email & SMS and boost your store conversion.

Key Features:

  • The plugin creates actionable reports to optimize the sales funnel.
  • Auto-sync data instantly for the WooCommerce store. 
  • Make use of pop-ups or gamified forms to collect email addresses & phone numbers. 
  • Ready-to-use email campaigns to keep targeted subscribers engaged. 

Free version and premium are available. The price starts from $192/year. 

6. Related Products for WooCommerce

The Related Products for WooCommerce is the best up-sell/cross-sell product promotion plugin for an eCommerce store to drive high sales. It will allow you to choose custom-related products. 

Using this plugin, you can highlight recommended products to attract more customers. It encourages the shopper to try those products. And as a result, increase the store's average order value. 

Key Features:

  • Create a slider to display related products for customers.
  • Organize the recommended products for the whole store using different categories and tags.
  • You can exclude related product options for out-of-stock products. 
  • Use the shortcodes to showcase custom-related products on different pages or posts. 
  • It supports multi-lingual for exhibiting translated versions. 

This is a free plugin. 

7. Sales Countdown Timer

Using the Sales Countdown Timer plugin can enhance customer purchases. This plugin is applicable for sales events, improving sales & revenue, and more. It works under urgency psychology. 

This plugin displays a sales countdown timer on a specific product page or shop page. A custom message can be created for the future scheduled sales countdown timer using shortcodes. 

Key Features:

  • Set the sales countdown timer for single product page, variable or bulk products. 
  • Decide where the countdown timer appears on selective store pages.
  • Design the progress bar with various customization options such as width, background color, border radius, text color, and more. 
  • Create a countdown timer for the minimum cart total to apply special offers. 
  • Admin has access to reset mode for testing purposes. 

Free version and premium are available. The price starts from $25/year. 

8. WooCommerce Product Reviews Pro

Social proof plays a major role in a customer's purchase decisions. The WooCommerce Product Reviews Pro plugin allows you to build the best product review for the online store. 

For review submission, you can add multiple options such as Amazon-style review and filtering, photos, videos, and so on. The plugin will also let you add upvotes or downvotes to your WooCommerce store. 

Key Features:

  • Add multiple discussion contributions such as custom questions, standalone photos, or videos.
  • Avoid duplicate reviews using the filter option. 
  • Set a threshold for reviews per product to display ideal feedback for customers. 
  • Apply the filter based on the rating of products.
  • Upvote & downvote system to define helpful reviews.

The price starts from $79/year. 

9. Social Share Buttons & Analytics Plugin 

This Social Share Buttons & Analytics plugin builds enticing share buttons for your website. It supports over 30 social media networks. This button helps the customer to share the content or product on social media which results in driving traffic & boost sales. 

It doesn't affect the page loading speed. The plugin allows you to personalize the share button in your eCommerce store. An analytics dashboard gives you insight into the social media traffic, helps you discover high-performing content, and feature what customers are looking for. 

Key Features:

  • Choose the social share button appearance as floating or horizontal.
  • Include the total share count inside the button. 
  • The reaction button is for customers to express what they think. 
  • Welcome bar to announce new updates or redirect traffic to the converting landing pages. 
  • A smart pop-up to ask customers to subscribe, share or pivot to a specific page. 

The free version and premium version are available. The price starts from $108/year. 

10. WooCommerce Best Sellers

The WooCommerce Best Sellers plugin creates compelling badges for best-selling products. This top-selling plugin for WooCommerce supports both simple and variable products. 

You can build separate best-selling pages for your online store. The plugin runs the countdown timer for a specific sales period. You can upload the custom image for badges and display it on selective shop pages. 

Key Features:

  • Exhibit best-selling badges on product thumbnails. 
  • Feature the high-sales products based on the ranking system. 
  • Edit the position, color, and text of the WooCommerce best-selling badges. 
  • Create a slider for showcasing products in the WooCommerce store. 
  • Exclude out-of-stock products for product recommendations. 

The price starts from $49/year.

11. Popup Builder

This Popup Builder plugin creates numerous powerful pop-ups like a countdown, image pop-ups, geo-targeting, or exit intent pop-ups. It consists of a separate pop-up design based on its type, event, and conditions. 

An unlimited number of pop-ups can be built for kinds of occasions. To increase customer engagement, this plugin offers various features like video pop-ups, exit-intent pop-ups, Mailchimp pop-ups, and more. 

Key Features:

  • Manage numerous WordPress pop-ups as store required. 
  • Optimize pop-up to make it responsive or mobile-friendly.
  • Grab user attention using targeting features such as location, country, browser, and more. 
  • Enable pop-ups to offer discounts or coupon codes. 
  • Use gamification pop-ups in your store and convert visitors to leads easily. 

Both free and premium versions are available. For the premium plugin, pay the price per each pop-up feature. The price starts from $19/year. 

12. WooCommerce Points & Rewards

The WooCommerce Points & Rewards plugin incentivizes customers and encourages them to shop more. The plugin helps you reward shoppers based on your store's purchase or other activity. 

The users can use the redeemed points for the next purchase. You can set a discount limit for the cart, product level, category, or more. The plugin manages loyalty points for each customer & how many points to assign. 

Key Feature:

  • Award customers for their actions like sign-up, review submission, or more. 
  • Separate dashboard for the admin to manage the loyalty program of the store. 
  • Determine how many points can a customer get for completing each action.  
  • Keep a track of the pointing system logs to analyze the usage of customers' rewards. 
  • Display the earned loyalty point on the cart page or checkout page. 

The price starts from $129/year.

13. Widgets for Google Reviews 

The Widget for the Google Reviews plugin helps you to display Google reviews on your store site. You can choose the layout of the widget to present Google ratings more appealing for your shoppers. 

It's a great way to earn the visitors’ trust and convert them into potential customers proficiently. You can also display reviews from top review websites like Facebook, TripAdvisor, Yelp, and Airbnb. 

Key Features:

  • Get access to an unlimited number of widgets. 
  • An option to rectify the negative reviews. 
  • Auto-update reviews when customers submit new feedback. 
  • Share eye-catching images from reviews on various social media networks. 
  • Modify the widget link as per your requirements. 

Both free and premium versions are available. The price starts from $65/year. 


All of these WooCommerce plugins offer a great shopping experience for customers. Instead of simply building a store to sell products, create a user-friendly environment that they can’t resist. Your store revenues will increase twice in this way. 

From this post, you will find the right plugin for your online that helps to optimize your store to offer quality products for the customers and boost your profitability. 

Web Design And Content Marketing - A Design-Led Solution For Your Business

Web Design And Content Marketing - A Design-Led Solution For Your Business

Digital marketers are always competing for the attention of their target audience in today's society. Marketers are publishing more content than ever before to stand out. As a result, customers are bombarded with material from many sources and, even if they wanted to, they couldn't possibly read all of it. This necessitates a rethinking of how marketing professionals approach the problem of effective content marketing. How do you cut through the clutter and get your message over to your prospects? And what are the best forms for doing so? Capturing a prospect's attention may need to rely on design and aesthetics to assist get beyond information overload.

Beautiful and imaginative design matters in a sea of continually expanding material. This comes as no surprise to those who specialize in design. According to Design Management Institute study, organisations that are driven by design outperform the Standard & Poor’s 500 by more than 200%. The impact and efficacy of design-led marketing cannot be emphasized. A Design-Led Solution For Your Business may help your brand rise above the noise and gain a meaningful competitive edge. The majority of content marketing is driven by words. So, how might beautiful design be leveraged to boost conversion in the area of content marketing? Fancy graphics, typefaces, and photos are a good start, but there's a lot more to it.

The creative design may be utilised to assist increase interest in your product or service. Eye-catching design mixed with catchy wording will help your prospect understand what you have to offer and what makes your brand and products or services distinctive and appealing. Most importantly, it makes it extremely obvious what action you want them to do. The design-led marketing approach must be applied to all parts of your content marketing. Landing pages, websites, email campaigns, and social media marketing are all examples of this. Creative designs should so play an important role in your planning. These designs can be brainstormed and provided by expert designers, such as the team of web designers at Blurn, a web design service. When you work with an expert web design service, you get to reap the benefits of their skills, techniques and expertise. 

Loud Fonts & Vibrant Colors

You'll need a type font that shines out to suit these current design approaches. Strong font types draw attention to your information, while spacing makes it easy to read and skim. They complement each other perfectly. Because consumers normally just spend a few seconds, if not a few minutes, looking at your pages, you must grab their attention with eye-catching colours and designs.

The objective is to make the user's experience as simple and entertaining as possible to keep them on your site for as long as possible and eventually convert them into paying clients. Images are replaced by these fonts and colours. This is especially true for mobile. Unlike graphics, which slow down pages, scaling the size of your typography does not affect speed. It also produces cleaner lines on your website, which makes your calls to action stand out. Big buttons, hero pictures, and clickable images are being phased out in favour of large typographic expressions.

Creating Desire For The Product

When you realize that improving conversions with design-led content marketing needs you to pique your prospects' interest and desire for your product or service, it becomes evident that this begins with a clear grasp of your target demographic. What problem are you attempting to solve for them? How can you convince them that your brand offers the best solution? You must demonstrate that you understand their difficulties and have created a solution to reduce their suffering or daily troubles. An effective design will demonstrate to them that you understand exactly what they are going through and that you have devised a unique and effective solution to their problem.

Design A Clear Call To Action

To urge a prospect to take action, the design must function in tandem with the content. You may persuade a prospect to do the action you want them to take by using graphics, photos, and videos. It is critical to restrict the number of options shown to prospects because if they are presented with too many options, they will just walk away. Reducing the number of options in your design makes it extremely apparent to the prospect what they should do next, and it also makes it easier for you to convert. It is difficult for words to be as impactful on their own.

Increase Micro-Interactions

Micro-interactions have become highly popular on Facebook and other social media platforms. People like the opportunity to add a range of reactions to posts and private messages, ranging from the typical "liking" of posts to a flurry of animated hearts when you spread the love in private Facebook messaging. These micro-interactions enable users to interact with others without having to reload the page. This is in contrast to the usual static website user experience, which needs visitors to reload pages to do actions such as posting a review. Such a scenario may appear to be a little annoyance, but it presents a speed bump for clients, causing some of them to bounce off the website, and resulting in lost conversions. Micro-interactions assist to smooth out these bumps and give consumers more complex interactions. Utilizing micro-interactions on your website will allow visitors to converse in real-time while also increasing the speed and connectivity that they have come to expect in a mobile-connected environment.

Ensure Responsive Design

Responsive design is more of a philosophy than a fad, and it has been around for a while. Nonetheless, its significance cannot be overstated. When your website is responsively developed, it resizes to look appealing across numerous screen sizes: smartphones, tablets, TV, wearables, or desktops. Despite the UX revolution having been ongoing for more than a decade, it has only lately gained traction on a larger scale. We anticipate that this design aspect will continue to evolve in 2019 to embrace new types of technology such as Augmented Reality and Virtual Reality.

Get Creative With Infographics

Seeing your message in a creative and easy-to-digest format, such as an infographic, makes it far less daunting for your prospects. An infographic enables you to simplify and combine your material into a visually appealing and readily digestible format. Visual elements are more striking than sentences or words. They are also considerably more likely to react and respond to information given graphically, such as in an infographic. Infographics are far more popular and shareable than any other sort of material. Making your material visually appealing makes it simpler to share, remember, and refer to.

Attractive and distinctive designs can make your brand known and recognised, while also capturing potential clients' attention and interest. They also can foster long-term and significant relationships with those with whom you do business. When you plan and design your website, it provides a distinctiveness and uniqueness that enhances your consumer experience. By understanding the elements of design, you can create a content strategy that will elevate your content marketing. When you collaborate with Blurn, they ensure that you are putting design at the forefront of your marketing plan fosters memorability and loyalty, giving you the biggest competitive edge in the world of content marketing.

Creating a Mobile-First Website Design Tips and Best Practices

Creating a Mobile-First Website Design: Tips and Best Practices

Ever since computers and the internet revolutionized our world, it has been on a rapid course to digital modernization. Nowadays, smartphones are everywhere, and creating a website optimized for mobile devices is no longer an option - it's essential!

With the power of mobile devices, a plethora of tasks can be done without hassle. That's why it is so important for businesses wanting to increase their customer base and raise brand awareness to design with mobiles in mind. This ensures that all users get access to the relevant information quickly and easily from any device they choose - creating an effortless digital experience!

This article will provide you with the ultimate tips for creating a mobile-first website design that ensures optimum performance regardless of the device used to access it. Get ready to maximize your site's potential and elevate its user experience, continue reading…

Mobile-First Design - What is it?

Before delving into the hard facts and helpful guidelines, let us first gain an understanding of what mobile-first design is. Put simply, it refers to a technique that web designers apply when designing products for handheld devices as their initial priority. It follows then that one should preferably start with the smallest screen size conceivable in order to make certain success for your business venture. Designers usually commence this process by sketching out or prototyping before gradually building from thereon after.

Designing for mobile devices is an intricate task that requires designers to focus on essential content and make it prominent. This way, users can access the crucial components of a website promptly and without effort. When designing small screens, it's vital to exercise anything that isn't necessary; achieving this will ensure smooth design flow and navigational ease.

Recently, many Drupal developers have come out to urge their clients to adopt mobile-first Drupal web designs. This is because the market has seen tremendous growth in this trend and it's only going up. It goes without saying that using a reliable Drupal development service will be essential to achieving success.

How Mobile-First Design Promotes Accessibility: An In-depth Analysis

Mobile responsive design:

A responsive mobile-first design encourages developers to create digital products that are more visible and accessible on smaller screens, so people with impaired vision can use them as well. This inclusive approach is a win for everyone! When you make your designs more accommodating, you empower those with visual impairments - along with any other users who may need assistance accessing your product. In the end, it's true what they say: when the tide rises all ships benefit from its increase.

Order of information:

Mobile-first design indicates that the most important content and assets should be presented first when users land on your page. This means prioritizing elements for people to view, hear or interact with. If you employ a Drupal development service provider, they can easily take care of this task for you.

Tips and Best Practices for The Mobile-First Approach

Understanding what mobile-first design means is the first step, but now let's delve into tips and techniques to optimize your website for a better user experience on a mobile device:

Keep The Design Simple and Elegant

To ensure successful mobile-first design, it is paramount to keep your idea uncomplicated when implementing it. This can be accomplished by adhering to key design principles and creating a user-friendly experience. When developing for small screens, prioritize simplicity - reduce excess clutter while incorporating adequate spacing between elements that will warrant an enjoyable reading experience.

Prioritize Page Content 

When designing a website for the mobile-first market, content is paramount and should never be sacrificed. With limited space on small screens, web designers must prioritize elements to emphasize those that are most useful and necessary for users. By doing so, they can ensure an optimal viewing experience with easy accessibility of desired information.

Provide Intuitive Navigation

A neat and enjoyable user experience on mobile devices should be the top priority for web designers. Features such as Hamburger menus, or navigation drawers, offer users an easy way to find what they need from your website in no time. This is essential if you want visitors to stay longer on your page, potentially turning them into customers!

No To Disruptive Pop-ups 

It's no mystery that mobile devices are limited when it comes to space, so we must avoid overwhelming users with intrusive pop-ups and ads. As website owners, our focus should be on providing the user exactly what they need rapidly and effortlessly.

Test It Out on Actual Devices in Real-Life Situations

Guaranteeing perfect website experiences on any device requires actual device testing. This aids creators in verifying that their websites display correctly when viewed on mobile, laptop, or desktop computers. For the most reliable results, work with a Drupal Development Company to access over 2000 real devices and browsers for instantaneous screening under genuine user scenarios - so you can be sure your site will run flawlessly!


Drupal web developers are quickly turning to mobile-first design as the ideal way to build websites that work for all kinds of devices. In this article, we highlighted some helpful tips and techniques to ensure a successful mobile-first website is created by Drupal designers. Additionally, it's evident from our discussion here how more and more Drupal developers are embracing mobile-first designs in their client projects.

Adopting a mobile-first approach to web design is the efficient way forward. Not only does it quicken up the process, but its final product offers visitors an almost unparalleled user experience across all devices. If you haven't yet implemented this method for your website or project, now's definitely when you should consider making that move!


Author Bio

Immanuel is a knowledgeable and experienced Drupal CMS senior writer with an impressive background working on different projects. He works at the forefront of Drupal Development Company, providing customers with websites that are kept up-to-date to function optimally across all platforms.

How to Avoid These 6 Common Mistakes Brands Make with Their Homepages

How to Avoid These 6 Common Mistakes Brands Make with Their Homepages

We all know that first impressions are crucial, and your homepage is the virtual handshake that can make or break your brand's image. But unfortunately, too many brands shift into the wrong gear and design cringe-worthy homepages.

If you don't want to join their club, you've landed at the right spot. Here, we'll delve into six common mistakes brands make and teach you how to give your brand's homepage a much-needed upgrade.

By the time you've finished reading this article, you'll learn how to effortlessly dodge some common pitfalls and arm yourself with the secret sauce necessary to transform your homepage into a dazzling, customer-converting machine. 

So, without further ado, let's dive into the world of homepage hacks.

Present Your Product Early and Clearly

You see, the problem with many homepages is that they take too long to get to the point, leaving visitors scrolling and clicking around in a futile quest to understand the product or service. This is a rookie mistake that can send potential customers running (or clicking) for the hills.

The antidote to this common issue is simple: put your product front and center. Ditch the lengthy intros and get straight to the heart of what you offer. 

This means crafting a punchy headline, followed by a subheading that succinctly explains your product's key benefits. And don't forget visuals! An eye-catching image or video can work wonders for grabbing attention and making your message stick.

By presenting your product early and clearly, you'll be setting the stage for a delightful user experience, making your visitors feel like they've struck gold in the vast digital desert.

Take a look at the image below to see how it's done. Vivion, a supplier of high-quality ingredients, explicitly states its main value proposition in their top header, letting its prospects know they've potentially discovered just the right product that they've been looking for. That's precisely the kind of first impression you need to make with your homepage.

Source: Vivion.com

Build for Speed

A fast homepage is synonymous with a great user experience, and trust us, nothing puts a damper on potential conversions like a slow-loading website. In this day and age, visitors won't stick around if your homepage takes forever to load.

So, if your goal is a lightning-fast homepage, make sure to do the following:

  • Optimize images. Large images are the prime culprits behind slow-loading pages. Use tools like ImageOptim or TinyPNG to compress your images without sacrificing quality.
  • Minify your code. Keep your HTML, CSS, and JavaScript lean and clean by minifying your code. Tools like UglifyJS and CSSNano can do the heavy lifting for you.
  • Leverage browser caching. Use browser caching to store static files like images, scripts, and CSS. This will speed up page load times for repeat visitors.
  • Use a Content Delivery Network (CDN). A CDN can distribute your content across multiple servers, reducing the distance between your website and visitors, thereby improving load times.
  • Prioritize above-the-fold content. Ensure your most crucial content loads first, keeping your visitors engaged while the rest of the page loads in the background.

Google's PageSpeed Insights and GTmetrix are great resources for regularly checking your site's speed and fixing even the most complex issues.

Show Sufficient Social Proof

We humans are a skeptical bunch, especially when it comes to online purchases. Many brands fail to address this inherent wariness, leaving potential customers hesitant to engage.

Enter social proof, the solution to this common problem.

Social proof is all about showcasing your brand's trust and credibility by leveraging others' positive experiences. By employing this tactic, you're sending a clear message: "Hey, these people loved us, and you will too!"

  • Testimonials: Share glowing quotes from satisfied customers. Add a name, title, and photo to make it even more convincing.
  • Case studies: Highlight a few success stories that showcase how your product or service has made a tangible difference for clients.
  • Ratings and reviews: Display aggregated ratings from trusted review platforms like Trustpilot or Google Reviews.
  • Client logos: If you've worked with well-known clients or partners, showcase their logos to lend your brand some extra street cred.

You can also follow the approach from ShopSolarKits.com. This solar power systems supplier has about six different types of reviews/ratings/testimonials on their home page. However, the user-generated content (UGC) at the bottom of the page stands out as real proof of how their happy customers use their products.

Source: Shopsolarkits.com

Take Mobile Browsing Seriously

With the majority of web traffic now coming from mobile devices, a common problem brands face is delivering a subpar mobile experience. Ignoring mobile users is like turning your back on a treasure trove of potential customers.

Take mobile browsing seriously by implementing these best practices:

  • Responsive design: Ensure your website adjusts seamlessly to different screen sizes and orientations. Google's Mobile-Friendly Test can help you assess your site's mobile-readiness.
  • Touch-friendly navigation: Create large, easy-to-tap buttons and links that cater to users' fingers instead of mouse pointers.
  • Legible text: Choose a readable font size and maintain sufficient contrast between text and background.
  • Prioritize speed: As mentioned earlier, speed is crucial, especially for mobile users.
  • Simplify forms: Keep forms short and simple, and use mobile-optimized input types for a smoother experience.

For more insights on mobile site design, check out resources like Adobe's Mobile Design Best Practices guide. By taking mobile browsing seriously, you'll capture the hearts (and thumbs) of your on-the-go audience.

Check out Headspace – a meditation and mindfulness tool. Their mobile website follows the company's branding and all of the tips for a great mobile user experience. It's fast, captivating, and doesn't overwhelm the user with unnecessary elements that might scare them off.

Source: Headspace.com

Strike a Good Balance When Discussing Your Product in Detail

Meet the classic homepage conundrum: too much information and jargon that overwhelm and confuse. On the other hand, there are those with too little that leave potential customers scratching their heads. Both are obviously very wrong.

As a growing, aspirational brand, striking the perfect balance between detail and simplicity is critical.

To achieve that, keep your product descriptions clear, concise, and focused on the most essential benefits. Avoid saturating your homepage with a barrage of technical terms, but do provide enough information to provoke interest and encourage further exploration.

Highlighting the main features and benefits of your product, along with a few key selling points, is the sweet spot. This approach keeps your homepage informative and engaging without overwhelming or underwhelming your audience.

In the following example, Trustshoring does that perfectly. This agency that outsources software developers provides just the right amount of information without being overly salesy. By striking this balance, they create an inviting environment that encourages potential customers to learn more about their offerings.

Source: Trustshoring.com

Be Bold With Your CTAs

Many brands are being too timid with their calls-to-action (CTAs), leading to missed conversion opportunities. You should respond to that weakness by being bold with your CTAs, making it easy for visitors to take the next step.

To achieve this, strategically place clear, eye-catching CTAs throughout your homepage. This could include buttons for signing up, scheduling a demo, or downloading a free resource. As visitors interact with different elements on your homepage, you want to ensure they always have an easy path to conversion.

Remember, your CTAs should be attention-grabbing and straightforward. Use compelling, action-oriented language and make your buttons stand out with contrasting colors. Prominent CTAs create a smooth user journey and make it incredibly simple for visitors to take the plunge and engage with your content.

Let's take a look at how SellerPlex does it. They manage finances, operations, and supply chains for online businesses, so it's a smart idea to give their visitors a way to quickly jump into the process of trying out their services. Notice how they have two easily-noticeable CTAs right on their homepage's first loading screen.

Source: Sellerplex.com

Final Thoughts

By following these tips, you'll elevate your homepage game and create a delightful user experience that keeps your audience coming back for more.

Remember, the key to success lies in balancing clarity, speed, social proof, mobile-friendliness, and bold CTAs, all while providing just the right amount of product detail.

So, go ahead, give your homepage the makeover it deserves, and watch your business flourish in the digital landscape.

5 Key Features Every Successful Ecommerce Website Needs

5 Key Features Every Successful Ecommerce Website Needs

How can you turn your internet retail business into a cash cow? Since the internet is available worldwide, it's important to develop a website that intrigues visitors and makes them return. Customers shop less when they can do it from home. Never! Let's examine the five success characteristics for e-commerce websites, which aim to make money.

User Experience

Attention all online merchants! Are you looking to enhance your eCommerce experience and impress your customers? Look no further! Elevate your eCommerce game by incorporating these five key tips.

Firstly, simplify navigation with a GPS-like system that guides customers to what they need, without getting lost. Second, make your website mobile-friendly for a smooth user experience. Thirdly, improve website loading speed to keep your customers engaged and prevent frustration.

Fourthly, optimize your website for mobile viewing as it has become an essential element for online shopping. Lastly, streamline the payment process for your customers to reduce cart abandonment rates and increase sales.

Offering an easy-to-navigate website that's responsive, fast, mobile-friendly, and simple to pay will boost your eCommerce experience, making it remarkable for your customers. With our eCommerce development services your brand will create a shopping adventure that customers won't soon forget. Get these five tips right, and your customers will keep coming back for more. Start enhancing your eCommerce experience today!

Product Displays

Alright, fellow online merchants, it's time to talk about product displays! We all know that product presentation is crucial to sales. Let's explore the five factors that'll make your e-commerce site a shopping paradise.

First, a good photo's power. High-quality photos will make your customers drool. Clear photos may make or break a deal.  Second, describe. Consumers want to know everything about their purchase—features, specs, and extras. Give them all the information they need to decide.

Third, social proof. Customer evaluations and ratings are invaluable. They inform buyers and provide social proof that can affect a purchase. Fourth, suggest. "Well, you liked this top, maybe you'll enjoy these jeans!" Your customers adore more things, and you sell more.

Filter. Nobody likes to spend hours searching for things. Employ filters to help customers find what they need.These are the five essentials of a great product presentation. Utilize them well and boost sales!

Search Engine Optimization (SEO)

Online entrepreneurs! SEO—Search Engine Optimization—is the key to increasing traffic to your e-commerce website. Let's discuss the five success factors.

First, keyword insane. Know what keywords potential customers are using to find products like yours. To attract search engine algorithms, research and use golden phrases throughout your website.

Optimize those pages. Search engines should understand your website's content, titles, and meta descriptions. Search engines are finicky. Thirdly, off-page. Link building, social networking, and content marketing. Your website's popularity rises through links and shares.

Fourth, personalize. Reviews and ratings can boost your website's credibility. Who doesn't trust fellow shoppers' opinions? Finally, socialize. Social networking can increase website traffic and brand awareness. It's also a terrific approach to demonstrate customers you care about.

Therefore, the five SEO success factors. Employ them wisely, and your website will top search engine ranks!


Each online store should make safety its first concern. While making transactions online, consumers appreciate assurances that their private data will be protected. Every company that wants to succeed in the e-commerce space should prioritize these five security aspects while building their website.

To begin, it is crucial to get an SSL certificate in order to encrypt critical information including financial and personal data. On a second point, PCI compliance is mandated by credit card issuers and guarantees that firms are adhering to stringent security rules while handling customer payment information.

Lastly, you must have a safe payment gateway to protect your customers' financial data during processing. To wrap things up, safeguards against fraudulent activity may save money for everyone involved in a transaction, from the business to the client. Lastly, preventative measures like software upgrades and security patches installed on a regular basis may keep a website safe and out of the hands of malicious actors.

Customer Service

Each successful online store must prioritize providing first-rate support for its customers. Information, help, and criticism must all be readily available to satisfied customers. Any company serious about succeeding in the e-commerce space should prioritize the following five customer care elements.

One must first provide simple access to basic contact details like email, phone, and physical location for their clientele. Second, a frequently asked questions (FAQ) page may address frequent inquiries and cut down on assistance requests.

Third, clients may get instant aid and guidance with any problems they're having thanks to live chat support. Fourth, a transparent and thorough return policy may increase consumer confidence and lessen the likelihood of disagreements.

Last but not least, comments and evaluations made by actual customers can shed light on the quality of the service provided and point to places where it could be enhanced. E-commerce websites may enhance sales and customer loyalty by providing customers with the assurance they need to make purchases when they implement these five essential customer care elements.


Online shoppers, hello! An internet business's success depends on five factors: simplicity of use, product presentation, SEO, safety, and customer service. Thus, it's a winning internet purchasing strategy!

But, they are discerning and demand ongoing innovation. To match their changing expectations, you must continually update your website. So what's trending? Social buying, customization, and AI. This is the future!

Your e-commerce company will succeed if you stay current and focus on the most crucial factors. Online sales must be increased now that construction has begun.

Five Ways To Improve Your Websites Conversion Rate This Year

Five Ways To Improve Your Websites Conversion Rate This Year

Improving your website's conversion rate is an ongoing process that requires a combination of creativity, hard work, and experimentation. While it can feel like taking shots in the dark, having clear guidance on what works best can be invaluable.

This guide draws on years of experience helping clients from various industries develop systematic and repeatable strategies to enhance conversion rates. By following these five simple steps, you can increase your website's conversion rate and enjoy greater success.

  1. Define Your Goals

To start your conversion rate optimization journey, it's crucial to define your website's goals and the specific actions you want visitors to take that will generate value for your business. Using performance data and consumer insights, you can create goals tailored to your unique requirements and track visitor behaviour to optimize your website and improve conversions.

You can establish various conversion objectives for different web pages, including page visits, form submissions, link or element clicks, and personalized conversions. By analyzing performance data and consumer behaviour, you can devise specific goals that align with your website's distinct needs, monitor visitor actions, and refine your website to enhance conversion rates.

  1. Perform Competitor Analysis

Performing a competitor analysis is crucial to gaining a competitive edge over your rivals. By objectively evaluating your strengths and weaknesses against your competitors, you can focus your efforts on ensuring that your website and product range are the best available options for potential customers.

Furthermore, it's crucial to remember that prospective buyers will likely conduct research before finalizing a purchase, which may involve examining your competitors. By conducting a thorough analysis of your competitors, you can gain insight into your business from the customer's perspective and objectively assess your strengths and weaknesses in comparison to your competitors.

  1. Optimize Your Landing Pages

To improve your conversion rates, consider optimizing the layout of your critical pages. By leveraging tools such as scroll maps, mouse tracking, and click maps, you can gain insights into how visitors interact with your website and create a page that is more engaging for visitors and more likely to drive conversions.

  1. Improve User-Experience On Your Website

To enhance user experience on your website, it's important to make site navigation simple and seamless. By simplifying the user journey as much as possible, ensuring that key information and calls to action are prominently displayed, and minimizing distractions or unnecessary steps in the conversion process, you can increase the likelihood that visitors will convert immediately, leading to higher overall conversion rates and improved business outcomes.

Utilizing tools like scroll maps, mouse tracking, and click maps can provide valuable insights into the ways in which visitors engage with your website. Armed with this information, you can craft a webpage that is more compelling for your visitors, thereby increasing the likelihood of conversions.

  1. Measure & Test

A/B testing is one of the most methodical ways to make data-backed optimizations to your website pages and reduce the risk of negative impacts on conversion rates. By comparing your hypotheses against the original version of a webpage to determine which version positively impacts conversions, you can confidently deploy the winning version universally, relying on visitor behaviour to inform your decision rather than making assumptions.

Before determining whether changes to a webpage are effective, it's crucial to track and evaluate their impact. This approach enables you to confidently implement the winning version across your website, leveraging visitor behaviour to inform your decision-making rather than relying on assumptions. By adopting this data-driven approach, you can continuously enhance the user experience and optimize conversion rates on your website.

Final Thoughts 

Improving your conversion rate is a crucial step in increasing your marketing ROI. By converting more visitors, you can drive a higher impact on your top line from your existing traffic. To ensure success, it's important to define your goals, gather data, and continuously run objective tests to determine what resonates with your target audience. By taking a data-driven approach and continually optimizing your conversion strategy, you can achieve sustainable growth and drive better results for your business.

Author Bio:  
Angel Martins is a longtime New York Writer and Marketing Executive, at the UK’s leading Digital Marketing Agency, Finsbury Media. Finsbury Media delivers a full range of digital marketing services, growing business across the UK and globally. From London SEO to PPC they got it all. Angel is passionate about all things Tech, Marketing, SEO, PPC, Web Design and Social Media.

The Role of A/B Testing in Web Design and Development

The Role of A/B Testing in Web Design and Development

When designing an awesome website, don’t just consider its look and feel. Even consider the facts & figures which support your website’s concept. But remember, the decisions you make in your web development will have a larger impact on how your website will turn out to be. 

To avoid any kind of peril in the long run, incorporate the A/B testing approach. The approach is somewhat like having a Plan A & Plan B, and testing both plans simultaneously, and finalising the one that best supports the website concept & gives great results. Akin to A/B testing, one can have a better final product to your name, which runs smoothly & offers a hands-on user experience.

Now, let us get a deeper idea of what A/B testing is in web design and development. 

What is A/B testing?

A/B testing is an approach used by web development companies when designing a website. The web designers develop two sets of designs - Design A & Design B. The two sets of designs, which are variably different yet powerful, are tested in order to know which one is the best of the two. 

A/B testing is more like an experience. Designs A & design B are shown randomly to the users, and data is collected on which website design performs better and encourages the users to click the main CTA/try on the service.  

A/B testing is also known as split testing or bucket testing, or variation testing. The reason why it is called split testing is that the users are split into two groups, and two different variations of the design of the same page are shared with the group. For example, group A is supposed to use Design A, and group B is supposed to use Design B. 

Then, whichever group performs better in reaching the predefined goal, that design is considered more important as it brings greater interaction. 

To give a brief info about A/B testing, it was first used in 1753 by James Lind to treat patients of Scurvy, as scurvy was the main cause of the death of seafarers. James Lind, the physician, divided the Scurvy patient into 6 pairs and gave each pair different kinds of medication, mainly related to citrus, like vinegar, citrus fruits, cider, etc., to know which medication works the best in the afflicted patients. The result showed that citrus fruits enriched with Vitamin C, like lemon and orange, were the best medication for scurvy patients. And this is how A/B testing came into being. 

Let’s dive into why A/B testing is important in web design & development and why web developers should use it. 

Why should web development company A/B test their website? 

The A/B testing approach in design & development enables companies and firms to make informed decisions based on true facts & figures. This gives room for more hypotheses and careful decisions on which designs to incorporate so that users are incited to click the main CTA and try out the services. 

That’s not it; A/B testing can also be used to settle an argument between you and your client. 

Let’s say, 

  • Your client like Design A because they think it will get more leads
  • Whereas, you, as a web designer, think that Design B looks good & will be more appealing. 

In that case, what you can do is A/B test, and prevent any kind of heartburn from both parties. Because you will definitely have to go with what statistics say, aka what the users prefer. 

Moreover, it can also be used in order to check new features, and whether the masses will like it or not. And also, if you get insights on which design elements prefer more, then it will also act as a further hypothesis on which element you should be using more often as that’s what your users like more. 

Okay now to the main point, you can know how you can get started with A/B testing.

How to get started with A/B testing?

Here we have curated a simple process to get started with A/B testing. The inputs are from a top web development company in Ireland, hope it helps you.

  1. Look into your current insights. 

Check what your website is signalling. Go to Google Analytics or any other SEO tool you’re using, and run a site audit. They will provide you some suggestions where you can improve your website, and that will also include website optimisation based on designs. Take note of the suggestions. 

  1. Pre-define your goal. 

Once you have analysed your website carefully. Looked into different pages, made note of the pages which are not doing good & require greater optimization, so now is the time to set an end goal for your A/B testing. 

But take care, that your end goal should be exact - something like, on this service page, i want visitors to click on this CTA. Having a predefined goal will make your journey easy. 

  1. Design different ‘design’ variations.

Now is the time to put your research into actually designing the page. Make changes with different design elements, like content, CTAs, top banner, colour code, main service presentation, etc. And create 2-3 variations, and once you’re done select the best A & B, which you know will rock the game. 

  1. A/B test the variations

Now is the time to test your designs. Set off with your users divided into two groups and use the A-B variations. Use a plugin to track all the moves of your visitors, so you have greater data at hand. The data you will get, will help you compare, contrast and infer the results. Oh yes, did we forget that you will also have to wait for the end result? 

  1. Look into the results. 

Once you’re done testing in a set period of time, now is the time to examine your result, of which design did great - Design A or Design B. Was it as per your expectation or it was something different. Whatever it is, know that this is what your users prefer and this is the design you should go on with. 

Ok so to wrap up, 


After going through this guide of the role of A/B testing in web design & development. We hope you have inferred a lot of things & next stop will be actually applying the A/B testing approach. 

Remember that anything backed by data is powerful and has the potential to raise up your rankings. If you’re looking for web development Ireland, connect with a reliable group of web developers Ireland to bring your website in the best of forms. A/B testing is a valuable solution and can help you bring in greater conversions & ROIs. So, all the best, as you embark on your A/B testing journey. 

Author Bio

Ciaran Stone is the CEO of Square Root Solutions, – An well-known web development company that helps businesses, entrepreneurs, and startups transmute their web development ideas into actual applications. In his spare time, Ciaran likes to write an article on different aspects of app development.

The Art of Product Photography: Tips and Tricks for Showcasing Your Products

The Art of Product Photography: Tips and Tricks for Showcasing Your Products

You don't have a lot of time to make a great first impression. After all, the human brain can process images in only 13 milliseconds. It makes sense then that images are a deciding factor in whether customers stay on your website or click away. With such a short window of time in which to grab attention, it's imperative that when you’re building an online business, you invest in imagery that catches the eye and keeps them wanting more. 

Product photography is one of the ways you can achieve this.

If you run an eCommerce store, you know all about your products and why they’re worth investing in. But until a customer has your product in their hands, the images on your website are all they have to rely on for reference.

If you want your eCommerce site to be a success, you need to ensure you have great photos of your products. Not only will great photos catch customers’ attention, but they’ll also reinforce the fact that you’re an honest, transparent brand that tells the truth about what they’re selling. 

Now that you understand the importance of professional product photography for your eCommerce store, we’re going to ensure you get the best possible product photos. This article will tell you everything you need to know to get maximum ROI from your shots.

Types Of Product Photography

Product photography isn't all the same. Product photos come in a variety of sizes, styles and purposes. Some are used for unique special cases, whereas others are for simple, everyday use.

It’s your choice whether you want to maintain a consistent look across all photos showcased or mix and match. Regardless, it’s important to comprehend the difference between each type of product photography.

  1. Individual shots

The solitary shot, including only one item in the frame, is one of the most popular styles of product photography. These shots frequently showcase particular products independently from the entire collection, in banner images, product catalogs and product pages.

  1. Group shots

As the name indicates, group shots include more than one product collectively. Group photography, which is often used in collections and product kits, shows the breadth and variety of your products, ultimately offering the customer a fuller understanding of what you have to offer. Group photography is ideal for social media and ads as it gives insight into what your company has to offer, as opposed to just one product.

  1. Scale shots

A typical problem with online shopping is that it can be difficult to know the product's true size. The size of the product may be listed in the description, but often product images can be misleading.

Scale shots can provide your buyers with a greater understanding of the product's actual size by contrasting it with everyday items.

  1. Lifestyle shots

Using this kind of photography can help demonstrate how to use your products. Often involving a model, lifestyle shots give customers insight into how they may utilize your products and illustrate the history of the products.

These images grab attention and start customers on their journey. They’re ideal for social media, advertisements, emails and other visual channels, as well as for enhancing individual product images.

Suggestions For Product Photography And The Process

Now that we have a grasp of the different types of product photography, let's get into some of the tips and tricks for actually photographing your products.

Background Setup

Finding the ideal background not only focuses the attention on the product you're photographing but can also make post-production a lot easier.

We recommend you choose a white or light background as it assists in removing blemishes from the images, removing the background and cropping the image efficiently.

Setting up your product

Once your background is set up, it's time for your product to have its moment to shine.

Although setting up products can appear easy, it often requires several tries to get the angle, position and light precisely right. Make sure your product is positioned in front of the background and is flat, stable, and in the middle of the background.

Lighting adjustments

When photographing products, there are two common light sources to choose from—artificial and natural light.

Lighting is an integral part of taking high-quality photos. Proper lighting may be difficult to adjust, but it makes post-production far easier and reduces editing time.

Picking the right camera

Even though it may seem obvious, picking the right camera is crucial to product photography.

As a business, you will most probably be doing frequent photoshoots, so we recommend picking up a proper DSLR camera for your product photography. A lot of people are urged to use their smartphone but it doesn't capture minute details as well.

Tripod usage

The depth of field, which ultimately influences the sharpness of the image, is what you want to achieve to capture every aspect of your product. In order to achieve depth of field, you must set your aperture and shutter speed to a low setting.

When at low shutter speed, it’s almost impossible to hold your camera steady enough to take a clear image. That's when tripods come in handy. Make sure your studio has at least one tripod when shooting.


Retouching your images is an essential part of product photography as it assists in creating uniform quality, lighting and positioning. Retouching also enables color correction, the elimination of unwanted items, the adjustment of lighting, and transforms your images from mediocre to professional.

Optimize your images

Sadly, your eCommerce website's load time will be slower the larger the images. As longer load times influence customer behavior negatively, it’s crucial that you optimize your photographs for the best quality while also taking load time into consideration. 


You now have a toolkit of advice and resources at your disposal to work your way towards becoming a pro product photographer. It could take some trial and error to get the desired results because taking consistent high-quality shots is not something that happens immediately. 

But once you get the hang of it, you'll be able to use your product photography skills to take stunning photos and build a visually appealing brand and eCommerce website.

Top 6 Ways to Redesign Your Website UX

Top 6 Ways to Redesign Your Website UX

You know you've hit the jackpot with a user experience (UX) design when you can't even tell there's one in place.

When a website's design is so slick that visitors easily find what they're looking for, that's what we call a success.

UX is the bread and butter of website redesign or refresh. No matter how good your content is, how pretty your graphic design looks, or how well-known your company is, it won't mean squat if your website is clunky and hard to navigate.

In this blog post, we will discuss six effective methods to enhance your website's user experience (UX) and improve its overall performance.

Let’s dig! 

What Is a Website Redesign?

Website redesign is sprucing up a webpage to make it look better and easier to use. This can include redoing things with the content, layout, colours, and how you get around the site. 

Sometimes, it even means making the site faster and better at showing up on search engines. And if you're feeling fancy, you might even switch to responsive web design, so the site looks great no matter what device you're using.

Reasons to Conduct a Redesign

When it comes to conducting a redesign, the initial inquiry should include the following:- 

The Nielsen Norman Group identifies several valid reasons for conducting a redesign:- 

  • The site looks outdated
  • New branding needs to be implemented
  • Technological advances seem antiquated
  • The site isn't optimized for mobile or social media
  • The information architecture of the site is a mess
  • The UX is confusing and there is no unified structure

The first two reasons on the list of reasons for conducting a redesign may only require a visual update, while the others may require  UX modifications. 

Sometimes, a UX designer might have to do a redesign because they did a UX audit and found things that need fixing. 

But, here's the thing - we users are creatures of habit. We like things that we're familiar with. So, if you change the user interface too much, people might not be too happy about it.

Therefore, if a complete overhaul is made without a valid reason, it may lead to frustration among users. 

It is crucial to advocate for users and suggest alternative options such as a visual refresh or minor UX changes to clients who want a complete redesign without a valid reason. 

When implementing changes, it is crucial to understand users' mental models and incorporate new changes that respect what users like.

6 Ways to Conduct a UX Redesign

1. Restudy Your Existing Users & Act 

If you wanna make a killer UX redesign, you gotta start with the basics - user research and analytics. This lets you get a good idea of where users are struggling and what's causing them grief when using your product. 

Once you've figured out the problems, you can focus on redesigning those specific parts to make them better.

When you're redesigning a product, you gotta start by doing some user research. But, don't throw out the old product just yet! That old dog can serve as a prototype for your new design. 

Get users to give feedback about what they like and don't like about the current product. This'll help you know what to fix and make better in the redesign. This feedback can be invaluable in guiding the redesign effort.

2. Keep Business Goals In Mind

If you want your UX redesign to hit the bullseye, you need to know what the business is all about. That means figuring out who's using their product and what they already know about them. 

This'll help you figure out how to make things better. But, here's the thing - you can't just do whatever you want. You gotta make sure that the redesign fits with what the business wants to achieve. 

At the same time, you gotta keep the user's needs in mind. That's how you strike a balance!

If the business wants to make more sales, get more page views, or make things easier to navigate, the UX redesign should focus on making these things happen. 

The redesign should make it a no-brainer for users to move around the site, and check out more pages. By making the user experience line up with what the business wants, the redesign can help the company make more dough.

3. Do a Thorough Competitive Analysis

Another useful source of information when redesigning a product is to analyze the competition's offerings. By examining their user interfaces, you can identify what sets them apart.

You can also find innovative solutions that you can adopt to better engage your users. Additionally, you can take note of any practices that you should avoid.

Moreover, you can also study how they respond to your competitors' offerings. This involves exploring how users interact with their interfaces and navigate through the user experience. 

This study should focus on 

  1. What are the pages that receive the largest proportion of traffic?
  2. At what point do visitors to our website tend to leave?
  3. What sources or mediums generate the most traffic that leads to conversions on our site, and why?
  4. What sources or mediums generate high traffic but do not result in conversions, and why?
  5. Which product pages have the lowest rates of visitors leaving the site, and why?
  6. Which products have the highest ratio of impressions to checkout, and why?

4. Revamp and Redesign 

Once you've gathered data from the existing product and competitors, and have a clear understanding of the business goals for the project, it's time to begin the redesign process in earnest. 

One effective starting point is to create a site map of the redesigned information architecture. Additionally, it's important to understand how users may navigate through the site to achieve different goals, using different user workflows.

After addressing these top-level issues, the next step is to create wireframes and prototypes for the redesign. 

When you're trying to make a UX design that works for both the business and the users, you need to get creative. Try out a bunch of different ideas until you find one that rocks. 

Test them out and see what people like. Once you've figured out the winning combo, you'll have a user experience that's both appealing and fun to use.

5. Enhancing SEO and Website Performance

The ease and speed at which your customers can locate your website are determined by SEO. Graphics without alternative text improperly used HTML tags, and irrelevant keywords are some of the significant obstacles that prevent Google crawlers from finding your website.

To detect obvious optimization errors, it can be beneficial to assess website SEO using online tools like SEOptimer, and Website Grader, among others.

Moreover, as with any project, you need a timeline. A timeline can help you and your team see the project as a whole. Which pages and elements do they need to work on first, and what the deadlines are for each phase?

Based on your needs, prepare a roadmap, which is tailored to your business needs, both time and budget-wise. But, we can always adjust the plan. We see our future clients as partners, so the roadmap of the website redesign must be suitable for them.

6. User Testing

To ensure your redesign is successful, it is essential to conduct user testing with individuals who have used the previous version of the product. Request feedback from them on what they appreciate about the new design and what might cause frustration. 

Keep in mind that any redesign is likely to generate some negative reactions from users. However, user testing is necessary to identify any actual usability issues with the redesign. If such issues are identified, it is important to continue iterating on the redesign until the user experience is functioning as intended.

Key Takeaways

  • It's important to have a clear process in place for conducting a UX redesign.
  • Redesigns can range from a simple visual refresh or a full revamp of the user experience.
  • Before starting a redesign, it's crucial to understand why you want to conduct it.
  • There are many reasons why a UX redesign might be necessary, such as outdated technology, confusing user experience, or convoluted information architecture. 
  • To begin the redesign process, start by studying the existing UI, as it provides the best prototype for your new product. It's also essential to understand business goals and how they can be integrated into the new user experience seamlessly.
  • Additionally, researching competitors' products can provide insight into what works and what doesn't in terms of UX design.
  • A successful UX redesign should include deliverables, such as user workflows, site maps of the information architecture, wireframes, and prototypes. 
  • Iterate on the new design and perform user testing until the user experience is functioning correctly.

Author Picture 

Author Bio

Ramitha Ramesh is the editor at Karbon Business, renowned for her expertise in SEO content marketing strategy for a diverse clientele across the US, UK, and India. With a penchant for exploring the fast-paced realm of finance, business, and banking, her blog is a treasure trove of insights that offer unique perspectives on the latest trends and developments in the industry. Finding nirvana in food, fun and travel, she is on a mission to counter the infodemic amidst digital chaos. 

LinkedIn Link: 


Top 5 WordPress Themes for Professional Business Websites

Top 5 WordPress Themes for Professional Business Websites

When it comes to building a professional website, you want something that's going to stand out. A lot of the best themes are built on a solid foundation so they'll work well on any device and be easy to navigate. These five themes have been tried and tested by thousands of people and come highly recommended from designers all around the world:

1. Divi

Divi is a premium WordPress theme that's easy to use, customize, and SEO friendly. It comes with an intuitive drag-and-drop builder that allows you to create beautiful pages with ease. This theme has over 40 pre-made layouts that can be used for different purposes such as landing pages or portfolio sites. You can also choose from thousands of fonts or add custom fonts using Google Fonts. The Divi theme has been downloaded more than 5 million times since its release in 2016 so it's safe to say that it's one of the most popular WordPress themes out there!

2. Avada

Avada is one of the most popular themes available for WordPress. It's free, but there is also a premium version that offers more features and options. The theme has many customization options so you can create a professional-looking website for your business with ease. Avada has support for WooCommerce, which makes it perfect for creating an ecommerce site or selling products online.

The Avada theme comes with built-in shortcodes that you can use to add things like contact forms, pricing tables, and social media buttons to your site without any coding knowledge needed!

3. X Theme

The X Theme is a modern, clean, and flexible WordPress theme. It has a powerful grid builder that allows you to create any layout you want in minutes. The drag-and-drop page builder provides an intuitive way to build your pages without writing code. In fact, this theme has everything you need for creating beautiful websites for your business or personal use!

X Theme comes with over 50 pre-made demos so that you can choose one of them or start from scratch if you want something unique for your website. You can also customize any element of each demo using its robust set of options and settings (including colors). The responsive design will look good on all devices including mobile phones and tablets too!

The X Theme is well optimized for speed so it loads fast even on slow connections like 3G/4G networks which is important considering most people access websites via their mobile phones these days rather than PCs at home or work places etc.,

4. Astra Pro

Astra Pro is a free theme that has tons of customization options and it can be used for any type of website.

The Astra Pro theme is highly customizable, with unlimited colors and fonts, as well as a responsive design that will work on all devices. The drag-and-drop builder makes building your website easy, even if you're new to WordPress or web design in general.

It also comes with WooCommerce compatibility so that you can sell products through your site with ease!

5. AgentPress

AgentPress is a clean and modern WordPress theme. It's easy to use, responsive, and has a lot of features. The theme also comes with SEO-friendly code and has a huge community behind it that can help you when you need it.

Like most of the other themes on this list, AgentPress lets you customize your website however you want in order to create something unique for your business or personal needs.

To build a beautiful website, you need the right theme

When you're building a website, the theme is only a starting point. It's not going to be perfect out of the box and it's not going to work for every type of business. You can modify it or customize it however you want; there are limitless possibilities with WordPress themes.

You might even want to consider replacing your theme entirely if it doesn't fit your needs after some time has passed. This is especially true if you find yourself stuck in an endless cycle of updating and tweaking minor elements on your site that don't really matter all that much (such as changing fonts).

If you're looking for a reliable source for WordPress themes, RockyThemes is a great choice. They offer high quality, modern, responsive and customizable themes that are perfect for any website. With RockyThemes, you can find a theme that fits your needs and make it your own.


We hope that this list of the best WordPress themes for business websites has helped you find the perfect template for your next project. Whether you're looking for something clean and simple or something more complex with lots of customization options, there are plenty of great options here!