For many companies, local customers are the life force of staying in business. It is absolutely critical to stay engaged with your local community, now more than ever. Events like “Small Business Saturday,” and holiday parades increase exposure to businesses in the area. While word-of-mouth referrals are great, it is critical to have an online presence to engage with your local customers. That’s where local SEO comes in.
According to BrightLocal “Local SEO is an effective way to market your business online. It helps businesses promote their products and services to local customers at the exact time they’re looking for them.” And when local customers are looking for you online, you want your products and services coming up, front and center.
Statistics show that local SEO is effective and will increase traffic no just to your website, but your physical store as well!
- Key searches for “open”, “now”, and “near me” have grown by 200%
- 88% of people who search for a local business on their mobile phone either call or visit within a day.
There are many more reasons why local SEO is so important. BCC Interactive has put together an engaging infographic, showing you 15 reasons why local SEO is more important than ever.