Effective sales prospecting is a systematic process involving prospect discovery, qualification, and outreach. This post introduces the 23 best sales prospecting tools for 2023, offering a range of solutions to enhance engagement with ideal prospects.

What Is a Sales Prospecting Tool?

A sales prospecting tool is specialized software designed to streamline, optimize, and automate various steps in the sales prospecting process. These tools can focus on specific stages or offer comprehensive solutions.

The 16 Best Sales Prospecting Tools for 2023:

FlashInfo

FlashInfo Core Features: Automated prospect list building, custom views, automations, and email sequences,1 Line Dialing (Power-Dialer), Sequence A/B Testing, Email Reply, Click and Open Tracking and more.

Pricing: Free version available; Premium features start at $83 per month.

HubSpot Sales Lead Software:

Core Features: Automated prospect list building, custom views, automations, and email sequences.

Pricing: Free version available; Premium features start at $45 per month.

LinkedIn Sales Navigator:

Linkedin Sales Navigator Core Features: Advanced search capabilities, custom prospect list building, and personalized outreach via LinkedIn mail.

Pricing: Available upon request.

PartnerTap:

Core Features: Facilitates co-selling, co-marketing, and lead-sharing among business partners.

Pricing: Available upon request.

Apollo:

Core Features: Prospect database of 250 million contacts, prospect monitoring, and AI for Persona Lookalike functionality.

Pricing: Limited versions free; Paid plans start at $39 per user per month.

Crunchbase:

Core Features: Verified contact data, account recommendations, and market monitoring.

Pricing: Limited version free; Paid plans start at $29 per user per month.

CIENCE GO Data:

Core Features: Advanced search capabilities, custom ICP and account list building, and precision targeting of prospects.

Pricing: Available upon request.

Usergems:

Core Features: Account tracking and contact tracking for monitoring job changes and warm introductions.

Pricing: Available upon request.

Leadfeeder:

Core Features: Identifying companies visiting your site, monitoring prospect behavior, and email alerts.

Pricing: Limited version free; Paid plans start at $79 per user per month.

Owler Max by Meltwater:

Features: Company profiles, funding insights, news and alerts, competitor analysis, and community insights.

Pricing: Available upon request.

Bombora:

Features: Company Surge for scoring prospects based on interest and planning relevant outreach.

Pricing: Available upon request.

UpLead:

Features: Prospector for access to a database of 100 million contacts, email verification, and data enrichment.

Pricing: Limited version free; Paid plans start at $74 per month.

HG Insights:

Features: Market intelligence platform focusing on technographic data for software companies.

Pricing: Available upon request.

Cognism:

Features: Prospector, Chrome extension, and intent data monitoring.

Pricing: Available upon request.

TechTarget’s Priority Engine:

Features: Identifying in-market prospects, qualifying prospects with behavioral data, and optimizing outreach.

Pricing: Available upon request.

Demandbase:

Features: Account-based marketing solution with company data, contact data, and intent data.

Pricing: Available upon request.

These tools offer diverse features catering to various prospecting needs. For more detailed information and insights, download our Free Sales Prospecting Guide + Templates.

Remember, choosing the right tools depends on your specific requirements and goals. Happy prospecting!