When it comes to selling on Amazon there are a lot of things to learn.
If you’ve been selling for a little while now, or if you’re brand new, there are always a few new strategies to try. Some strategies are better than others, but in the end, the best strategies are whatever helps you increase your profits.
Here are some tools and tips you can keep in mind while you’re working towards being a big success on the Amazon website. Whether you have yet to try out Amazon fee calculators, or you’re wondering if an Amazon sales rank calculator actually works there’s so much out there you can try.
An Amazon seller fees calculator can help you figure out things like what your profit will be after your Amazon FBA fees are taken into consideration. An Amazon sales rank calculator can help you figure out how your listings are performing and what products might be the next big trend.
Knowing how to use a fulfillment by amazon fee calculator or any other Amazon seller fees calculator out there can be one of the strategies you use to increase your success (and profits.) There are other strategies you can use too. Here are seven strategies to keep in mind that will help you become a successful Amazon seller.
1. Use An Amazon Fee Calculator
You’ve already read about these in the intro but this bears repeating. When it comes to being profitable and understanding how FBA fees or listing fees affect your income on Amazon using a calculator for your Amazon fees is the way to go. The last thing you want to do is guess about things like what your profit will be, especially when you aren’t sure about a price point.
FBA fee calculators can help you make decisions on how to price something effectively while still ensuring you’re going to make a profit on your listing. You can make sure you aren’t pricing yourself out of the market, which is great, but you’ll also be able to double check that you aren’t losing money too.
Remember that FBA fees include a lot of factors like the dimensions of your product and how long they are being stored in the Amazon warehouses. It’s a lot of stuff to keep in mind on your own and estimating any part of it could lead to a huge loss of money. Do yourself a favour and make sure you’re using Amazon fee calculators every time you list a product.
2. Spend Some Time Learning About SEO Friendly Titles And Descriptions
Your listings should have titles and descriptions that are easily searched and understood both by customers and search engines. There are tons of SEO (search engine optimization) tips you can read about in blogs and on other websites that will help you figure out the best way to title your product listing. They can also help you make effective product descriptions.
Even if you’ve already spent some time selling on Amazon, taking some time to refresh yourself on the best practices for SEO friendly listings is a great idea. Learn about how Amazon prioritizes listings and make sure that your titles don’t come across as spam.
The time you spend updating your knowledge about the best listings and descriptions will directly affect the traffic coming to your listings. The more traffic you get the more potential sales you have, which means you’re increasing your possible profits without having to invest anything more than some of your time.
3. Focus On Getting Good Product Reviews
If your product has high reviews from a lot of customers it’s going to make a difference in converting a looker to a buyer. Amazon customers have come to rely on the reviews left by others to make good decisions about what they are buying. This can be an asset to you if you’re effectively using the review system Amazon has put in place.
Keep in mind that you can’t buy reviews or use any other kind of incentive to gain positive reviews. What you can do is follow up with recent customers and ask for reviews if they’ve had a positive experience. Amazon offers you tools to contact customers and see how they are enjoying their purchase. Use those and be proactive about getting your reviews.
You may not be able to incentivize your reviews but you don’t have to hope they just show up either. Reaching out to recent customers also gives you the chance to prevent negative reviews from happening. You can interact with your customers and ask that they contact you if there’s a problem with their purchase. This gives you a chance to fix things before they take to Amazon to leave a review.
4. Use A Review Tracker
While you’re thinking about reviews, keep in mind that handling negative reviews in a manner that is effective is key to your continued success selling on Amazon. There are review tracking tools and apps you can use to make sure you’re not missing out on any opportunities there.
Sometimes the name you shipped an order to is not the same as the name a person will use to leave a review. Tracking tools can help you match up your order numbers with the right reviews so you can reach out to the right customers. When you reach out, make sure you’re offering solutions to the issue.
Stay calm and follow through on any promises you make regarding refunds or replacement items. Negative reviews can be edited for up to 60 days after they’re left so you have a lot to gain by making sure you’re diplomatic and quick when helping an upset customer.
5. Make Sure Your Product Images Look Professionally Done
Nothing says “low-quality product” more than a terrible image for the customer to look at. When you’re listing your items make sure your product images are high quality and look highly polished. This includes making sure the product is easily visible if you’re using a colourful background.
Customers on Amazon expect a pretty high level of quality because that’s the brand Amazon has built. If your image instantly looks like something someone took at home in their basement they’ll quickly move on to the next item. Good product images are a big key to converting your listing’s traffic into a larger profit.
6. Don’t Underestimate Good Customer Service
This isn’t just about handling negative reviews like you read about earlier. Yes, that is important and should be done quickly, but there’s a lot more to it. Good customer experience starts with the click of the mouse to buy your product. If you aren’t using Amazon’s fulfilment services then quick processing and shipping will be a huge factor in how happy your customers are.
You’ll also want to make sure you’re following up with customers. If they’re reaching out to you to ask questions, or with a problem they have with their order don’t delay in responding. Be quick and accurate when you’re answering inquiries about your products. Making a customer wait or providing an inaccurate answer will result in a poor experience for them.
Customers are far more likely to want to leave a good review when a seller has gone out of their way to make sure they had a good experience. Take this to heart and make sure you’re putting a lot of effort into giving all of your customers the very best.
7. Don’t Forget About Your Competitors
When it comes to selling on Amazon there are a lot of people out there putting a lot of effort into their listings just like you are. Don’t forget to watch what they’re doing also. If they’re selling similar products, see what their customers are saying.
Is there a common complaint? Maybe your product fixes their complaint. If so, you can use that information to change up your listing’s description or title to pull in more customers. If they’re garnering more reviews and sales, see if there’s something you can tweak in your own listing to reproduce their results.
Pricing, product descriptions, listing titles; these are all things you can keep an eye on. Don’t discount the value of what you can learn from another person’s listings just because they’re a competitor. Keep an eye on what they’re doing and use it to your advantage.
As long as you’re always working to improve your strategies when you’re selling on Amazon you’re going to see results. Just make sure you aren’t getting complacent about anything. If something is working well, be active about taking notes and tracking what works. That way if you run into a hiccup in the future you can look back and see what was going well.
Your success as an Amazon seller will be directly related to how much work you put in, and how that work translates to using effective strategies. Keep in mind what you’ve read here and put those tips to work for you. Your profits will show you that your efforts are well worth it.