How to Increase Sales by Encouraging Mobile Spending

How to Increase Sales by Encouraging Mobile Spending
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It’s a common misconception that you need to always focus on customer acquisition to drive sales and increase profits. I hear this all of the time when I’m consulting with business owners. There are lots of other ways that you can generate more sales. Sometimes all you need to do is make subtle changes to your existing process. That way you can improve the experience of your current customers and get them to spend more money. You should set goals that help you increase the average purchase order and buying frequency. One of the best ways to do this is by encouraging mobile spending. Mobile trends are on the rise . In fact, over the past six months , 62% of consumers with a smartphone have completed an online purchase from their mobile device. In 2017, mobile commerce held a 34.5% share of total ecommerce sales in the United States. At this growth rate, experts predict this number to rise to 54% by the year 2021. This shouldn’t come as a major surprise to you. That’s because everyone seemingly has a mobile device glued to their hands at all times. Smartphones. Tablets. That’s where people are browsing and consuming. You’ve got to recognize these trends and accommodate the needs of mobile users . Here’s the bottom line. If you can encourage customers to buy from their mobile devices, you’ll be able to make more money. I’ll explain everything you need to know in order to make this happen. Optimize […]

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