How to Generate Leads with Facebook Ads

How to Generate Leads with Facebook Ads
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Social media marketing has become one of the most effective ways for businesses to have success in the digital era. In fact, 95% of adults between the ages of 18 and 34 follow brands on social media. Facebook leads the way in this category. According to Statista , Facebook has 2.2 billion active monthly users. You can see why it’s so appealing for brands to have a presence on this platform. I hope your company is on Facebook too. To have success marketing on Facebook, you need to be active on a daily basis. Post content to your profile. Share photos and videos, and run promotions. Facebook allows you to broadcast live videos to your followers. You should be taking advantage of that as well. In fact, live videos are such an effective marketing strategy that it made my list of the top marketing trends to look for in 2018 . Lots of these promotional tactics can be done free. But if you really want to take your social media marketing strategy to the next level, you need to run advertisements on Facebook. Why Facebook? Well, in addition to having the highest number of active monthly users compared to other social platforms, Facebook ads deliver a high ROI: Obviously, running these ads isn’t free. But knowing that such a high number of marketers say this platform delivers the highest ROI compared to other social media networks should make it worth your while. That said, nothing is guaranteed. Not all […]

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