When it comes to SEO, one of the most common problems website owners face is ranking high in Google and doing it fast. Unfortunately, getting your website to appear on the first page of Google search results doesn’t just happen overnight. Since different variables play a role in Google rankings, there is no universal answer to the question ‘How long does it take to rank in Google?’
This, of course, doesn’t mean you should just give up on SEO altogether. According to a study by Ahrefs, the average Top 10 ranking page on Google is over 2 years old, while the pages ranked at #1 position are almost 3 years old, on average. In other words, SEO is a game of patience and hard work.
After the Ahrefs team selected 2 million random pages that were first seen by their crawler a year ago and tracked the position history of each one, they calculated that no more than 5.7% of all studied pages ranked in the Top 10 search results within 1 year for at least 2 keywords.
Most of these 5.7% “lucky” pages managed to achieve their enviable position in approximately 61 to 182 days. As the study also showed, however, it wasn’t just luck that helped these pages get to the Top 10. Their existing domain authority, hard work, and in-depth knowledge of SEO also played important roles.
If you want to find out more about the dynamics of the 5.7% of pages that make it to the top and learn what all of this means for the other not-so-lucky 95%, check out the infographic below by The Website Group.