Content Marketing Analytics – How to identify successful blog posts

Content Marketing Analytics – How to identify successful blog posts
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What makes a successful blog? If you think the answer is number of views, you may or may not be right Some blogs are there to convert, others to promote awareness and some are there to encourage conversation. Regardless of what your metrics are for judging a blog’s success, one thing is for sure, you always strive to improve your performance. Majority of bloggers and marketers are judging a blog post on an individual level. While it does provide information on best and worst performing blogs it does very little in informing your strategy going forward. Download FREE Resource – Top 10 common content marketing mistakes Grow your audience and build interest and leads by avoiding these common mistakes. With so much content being produced, it’s important your content marketing strategy cuts through. Our content marketing mistakes guide reveals the most common mistakes, but more importantly what to do about them, with strategy recommendations, examples and relevant resources identified Access the Top 10 common content marketing mistakes Some bloggers are looking at the overall trend as they build their readership to judge the success. If you are not doing so already you should also monitor your keywords to see if they are improving their position if SEO is your goal. Therefore, if all you have been doing is looking at keyword position, overall monthly trend and how each blog post did, you might be missing the big picture. Adding Data To your Blog Analysis The opportunity lies in identifying […]

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